Web design, performance, and growing your business online — written from Twin Falls.
Jun 8, 2026
Websites aren't crockpots — you can't set them and forget them. What actually needs doing after launch, what happens when nobody does it, and what it should cost.
May 19, 2026
Online stores are powerful and wildly overprescribed. A clear-eyed look at when e-commerce pays for itself — and the lighter options for when it doesn't.
May 12, 2026
What you're actually paying for, why owning your domain matters more than anything, and how to avoid the traps that lock small businesses out of their own websites.
Apr 23, 2026
Google Analytics hands you a hundred numbers and zero guidance. The handful that actually matter for a small business, and what to ignore.
Apr 12, 2026
Projects move twice as fast when clients show up prepared. The exact checklist we wish every new client had — plus what's genuinely fine to skip.
Mar 17, 2026
How to show up when someone in Twin Falls searches for what you sell. No jargon, no $99/month snake oil — just the fundamentals you can knock out in an afternoon.
Mar 5, 2026
Wix, Squarespace, and friends are genuinely fine for some businesses. An honest look at when DIY makes sense — and when it quietly costs you more than it saves.
Feb 23, 2026
The most common reason a good-looking site doesn't bring in business: the words. How to write copy that actually moves people to act, even if you're not a writer.
Feb 13, 2026
Real numbers, not 'it depends.' What Idaho small businesses pay for one-pagers, business sites, and online stores — and the three things that actually move the price.
Jan 9, 2026
Forget the 20-page sitemap. Most small businesses need exactly five pages done well. Here's what each one must accomplish to earn its place.
